AI Insights · Timothy · January 2022
Top 5 Drawing & Coloring Apps on Android in South America - Q4 2021
Explore the performance of the top 5 drawing and coloring apps on Android in South America during the fourth quarter of 2021, including trends in weekly downloads, revenue, and active users.
During the fourth quarter of 2021, the drawing and coloring app category on the Android platform in South America showed varied performance across the top five applications. Data from Sensor Tower reveals interesting trends in weekly downloads, revenue, and active users for these apps.
Recolor - Adult Coloring Book experienced fluctuating trends in weekly downloads, starting at 20.2K and peaking at 36.5K in early October, followed by a sharp decline to around 1.1K by the end of December. Its weekly revenue showed a steady increase, reaching approximately $451 in mid-November before tapering off to around $169 by the end of the year. Weekly active users also saw a significant drop from 30.4K in early October to 6.1K by the end of December.
My Little Pony Color By Magic maintained relatively stable weekly downloads, ranging between 15.3K and 21.6K throughout the quarter. Weekly revenue was consistent, hovering around $295 with slight fluctuations. The app’s weekly active users remained steady, starting at 66.2K and ending at 65.4K, indicating a loyal user base.
Gallery: Color by number game saw a significant rise in weekly downloads, peaking at 12.3K in the final week of December. Weekly revenue followed an upward trend, reaching $416 in late November. Active users increased from 53.1K in mid-October to 55.9K by the end of December, showcasing growing engagement.
Disney Coloring World had a steady number of weekly downloads, peaking at 17.8K in the last week of December. Revenue remained relatively stable, fluctuating around $202. Active users saw a notable increase towards the end of the quarter, rising from 18K in mid-December to 25.5K in the final week.
Hello Kitty Nail Salon recorded the highest weekly downloads among the top five, peaking at 118.2K in the last week of December. Revenue showed a slight upward trend, culminating at $213 in the same period. The app's active users also increased significantly, reaching 699.3K by the end of the quarter from 669.9K at the beginning.
For more detailed insights and data, visit Sensor Tower.